In celebration of DreamWorks Animation and Universal Pictures’ Theatrical release for The Wild Robot, the eclipse digital+social team crafted a stunning creative social campaign that “extended beyond our programming.”

Our strategic approach included:

• Connecting with target audiences through comedy, immersive storytelling, and action & adventure themes.
• Capturing parents and families through humor, relatable shareables, and heartwarming themes.
• Exploring the beautiful cinematography for animation lovers of all kinds, while meeting cast, crew, and filmmakers on their wild journey.
• Social listening and community management data, planning thought-starters for on-the-fly trending content and more.